Making golf More Affordable - and More Accessible

Golf is one of the greatest sports in the world, but getting out and playing regularly isn't always easy.

A round of golf can mean green fees, fuel, equipment, food and drinks, and four or five hours out of your day. For someone trying to improve their game, play a couple of times a week or simply enjoy golf with their mates, the cost and time can quickly add up.

At Fairways Golf Studio, we want to help change that.

Golf should be easier to play

We love traditional golf, and nothing will replace walking onto the first tee on a great course.

But we also think there should be another way to enjoy the game.

A way to play before work. After work. Late at night. When it's raining. When you only have an hour spare.

That's why we're building Fairways.

Our goal is to create a place where you can practise, play and enjoy golf more often, without needing to organise half your day around it.

More golf for your money

One of the biggest ideas behind Fairways is simple:

We want to make playing golf regularly more affordable.

Rather than paying every single time you want to practise or play, our memberships are being designed to give golfers regular access to premium simulator technology for a predictable monthly cost.

For someone who wants to play several times a week, that can make a big difference.

Come in for an hour after work. Work on your driver. Play nine holes with a mate. Practise your wedges. Jump on for a quick session on the weekend.

The more you use Fairways, the more value you get from your membership.

Golf for more people

Affordability is only part of it.

Golf can sometimes feel intimidating when you're new to the game.

There's etiquette to learn, pace of play to worry about and the pressure of having other golfers behind you. For someone who's never played before, stepping onto a golf course for the first time can be a big leap.

Fairways is being designed to remove some of that pressure.

You don't need to be a low-handicap golfer.

You don't even need to have a handicap.

You can bring your mates, learn at your own pace, hit some terrible shots, have a laugh and start enjoying the game.

And if you're already an experienced golfer, you'll have access to the technology and data needed to take your practice seriously.

Beginner or experienced, you're welcome here.

Less time travelling. More time playing.

For busy golfers, sometimes the biggest cost isn't money. It's time.

Finding a tee time, driving to the course, warming up and playing 18 holes can easily take up a large part of the day.

Fairways isn't trying to replace that experience.

We're trying to make golf easier to fit around it.

If you've only got an hour available, that should still be enough time to play golf.

With 24/7 access, our members will be able to book a simulator around their own schedule rather than arranging their schedule around golf.

More than a simulator

Most importantly, we don't want Fairways to feel like you're hiring a screen for an hour.

We're building a club.

A place to meet other golfers, bring your mates, practise your game, play famous courses, compete in leagues, watch major sporting events and spend time with people who enjoy golf as much as you do.

Because making golf more accessible isn't just about lowering the cost.

It's about making it easier to be part of the game.

Always in Play.

That's ultimately what Always in Play means to us.

Golf shouldn't have to be something you only get to do every few weeks.

We're building Fairways so more people can play more often, for less, and on their own schedule.

Whether you're chasing a lower handicap, picking up a club for the first time or just looking for somewhere to play with your mates, we want Fairways to be your place.

Fairways Golf Studio
Always in Play.